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Image alt text length

125characters recommended

Keep image alt text to about 125 characters. There is no hard limit, but some screen readers cut alt text off around this length.

Image alt text character counter

Paste your text to check it against the 125 character guideline. It runs in your browser, so nothing is uploaded.

0
Characters
125
Remaining
0
Words
0 of 125 characters

Good to know

Image alt text facts

  • Alt text helps people using screen readers and helps search engines understand images.
  • Decorative images should have empty alt text so screen readers skip them.

Tips

Writing a better Image alt text

  • Describe what is in the image and why it matters on the page.
  • Do not start with "image of", since screen readers already announce it as an image.

FAQ

Image alt text: common questions

What is the Image alt text character limit?+

Keep image alt text to about 125 characters. There is no hard limit, but some screen readers cut alt text off around this length.

Do spaces and emojis count toward the Image alt text limit?+

Yes. Spaces, punctuation, line breaks and emojis all count. The counter on this page counts each emoji as one character.

What happens if an Image alt text is over 125 characters?+

Nothing breaks, but some screen readers stop reading after about 125 characters, so the rest may be lost.

Limits last checked October 2026. Platforms change them from time to time, so check the Web editor if a number looks off.